Cambridge, MA, USA
May 20, 2020   |  By Jessica Malnik
What’s the difference between KPIs and OKRs? How can you leverage both to improve performance? 30+ professionals share their experiences.
May 12, 2020   |  By Elise Dopson
You can track custom conversions in Google Analytics including leads, email sign-ups, sales. So, which are the most important? 40 marketers weigh in.
May 5, 2020   |  By Elise Dopson
How do you set SEO goals that will actually help you target the right keywords, increase search rankings, and drive more organic traffic?
May 4, 2020   |  By Elise Dopson
What’s the difference between KPIs and metrics? How can you leverage both to track, measure, and ultimately improve your company’s performance?
Apr 27, 2020   |  By Elise Dopson
Optimizing for on-page SEO is critical for your website’s success. But, how do you measure and report on it? 89 SEOs weigh-in to share their tips.
Apr 1, 2020   |  By Databox
Databox is a decision-making platform built to help you track performance, discover insights and understand what's going on with your business. It connects your cloud services, spreadsheets, databases and custom integrations to organize all of your business KPIs in one place. Databox will deliver your metrics via mobile, browser, big screen, Apple Watch®, and even Slack.
Dec 11, 2018   |  By Databox
Chris Kappen, VP of Operations at Epicosity, joins the Agency Spotlight to share how their agency's client reporting process, as well as their ability to surface and act on the right performance insights, has changed since implementing Databox.
Nov 28, 2018   |  By Databox
Ryan Shelley of SMA Marketing shares how using Databox has transformed the way both clients and employees access and interpret performance data.
Oct 25, 2018   |  By Databox
Account managers at Synx used to handle 5 accounts at once. Now, they can handle 12. Learn how Charles McKay set up processes that allowed his agency team to double their productivity.
Oct 24, 2018   |  By Databox
Keith Moehring shares how his agency has used automated dashboards to set and hit marketing goals for clients.