You're probably aware of some security best practices to keep your business's digital presence safe. This might include uptime monitoring, security checks, and many others. But what about domain name security? Securing your business's domain name helps prevent commonplace domain hijacking and the associated chaos that comes with this specific type of cybercrime.

As a small business owner, you know that a website is the backbone of your online presence. It's where potential customers go to find out more about your products or services and eventually choose to make a purchase. Besides that, it also significantly impacts your online presence and search engine rankings. But what happens when your website goes down? Or when it's running slow? This can negatively affect your business's growth, so you must always be aware of it.

The online market gets more competitive by the day. You have an increasing number of online businesses competing for the same customers. Therefore, online business owners don't have the luxury of tolerating website issues like crashes. The more your website crashes, the more customers you lose. Even poor page load times increase bounce rates by up to 53%. Essentially, you have no option but to optimize your website and prevent crashes or resolve them as quickly as they happen.