We all want growth, but we often find ourselves unequipped to deal with it. It’s a bit like going to the gym, lifting weights, and seeing real results, only to realize that you no longer fit into your old clothes. Now you have to decide if you want to modify them or buy new clothes. We can use this very simple analogy to understand the differences between horizontal and vertical scaling.

The software-as-a-service (SaaS) industry has been rapidly growing and, as a result, has become increasingly competitive. As the space becomes more crowded, it becomes even more important for SaaS companies to find unique ways to establish a competitive advantage. One of the most effective ways for a SaaS company to outperform its competitors is by implementing a SaaS-specific pricing strategy. With a better approach to pricing, companies can operate more efficiently and improve their margins.

Businesses move to the cloud for several reasons. For some, moving to the cloud means gaining access to the best enterprise-level technology without the associated costs of handling, maintaining, and managing the underlying infrastructure. For others (like startups), the ability to scale quickly and respond faster to market demands are top of the list.

Automation does not only eliminate the mundaneness of performing repetitive tasks, it can also help reduce errors and mistakes. Good cloud infrastructure encourages cloud automation. That should be one of the main motivators of implementing it. As ubiquitous as the idea of cloud computing has become in the last decade, there is still a lot of demystification to be done. People still don't fully understand its potential. Yes, it can save you money and time but how?

One of the biggest benefits of the cloud is that it gives engineering teams the freedom to deploy and iterate applications quickly. Unlike traditional IT environments where engineers require a series of approvals before embarking on projects, in the cloud, engineers can choose from several managed services and deploy them at the click of a button. This means your team can innovate faster and respond quickly to market demands.

Whether you've recently migrated to the cloud, or you've been operating there for awhile now, you've likely realized how challenging it can be to understand exactly where your cloud spend goes and what drives your costs. Using a cloud service provider can offer many benefits, like the ability to easily scale up and down based on need, but unless you're using the right services and tools, your costs can quickly spiral out of control.

Big data empowers enterprises to uncover valuable insights from it and make sound business decisions. However, limited data access acts as a barrier to innovation. Traditional databases with their carefully controlled schemas and lack of agility are proving inadequate in meeting the needs of data-hungry businesses. Enter data lakes — a modern approach to data management that harnesses the power of big data to gain actionable intelligence.

If Netflix was a series, it would be a blockbuster. Each season would be nothing short of dramatic to the chagrin of investors. Want to crunch some numbers? The video streaming service had an $11.5 billion valuation in January 2011. It had about 26 million subscribers at the end of that year. Ten years later, Netflix reported it had about 204 million subscribers and a valuation of over $220 billion. The Los Gatos, CA, giant made a staggering $25 billion in 2020 in annual revenue.

Containers and serverless computing are two of the most popular methods for deploying applications. Both methods have their advantages and disadvantages. To choose the one that’s right for your business, you need to understand the pros and cons of managing your own containers versus using serverless services.