Operations | Monitoring | ITSM | DevOps | Cloud

In celebration of Customer Experience Day 2023, this post is part of a series on customer experience and the ways that Splunk strives to deliver superior customer experience at every level. Any resilient customer experience (CX) team knows that in order to create superior customer experiences, listening is the first step. This is made apparent when you consider that 73% percent of customers expect companies to have a firm grasp on their unique needs and expectations.

In celebration of Customer Experience Day 2023, this post is part of a series on customer experience and the ways that Splunk strifves to deliver superior customer experience at every level. Today, customers interact with brands through a variety of channels and platforms. In fact, 57% of customers prefer to engage with brands through digital channels first.

What is a cloud migration? A cloud migration is the practice of moving IT workloads (data, applications, security, infrastructure, and other objects) to a cloud environment. Quick Links: Cloud migration can take many forms, including: There is also another type of cloud migration called a reverse cloud migration (also known as cloud repatriation or cloud exit) where existing applications are moved from a public cloud back to an on-premises data center.

Today, for a lot of organizations, moving to the cloud provides the best strategy to drive higher business efficiency and scale. But moving to the cloud can be challenging. IT leaders are continuously looking for ways to focus more on driving business value while moving to the cloud.

Splunk is pleased to announce the general availability of Federated Search for Amazon S3, a new capability that allows customers to search data from their Amazon S3 buckets directly from Splunk Cloud Platform without the need to ingest it. Enterprises rely heavily on cloud object storage services as the de facto destination for their new data to leverage the cost, compliance, security, scalability and manageability benefits that cloud platforms can offer.

To successfully observe modern digital platforms, a new data collection approach was needed. And OpenTelemetry (OTel) was the answer - an industry-agreed open standard - not a single vendor's approach - on how observability (O11y) data should be collected from a platform. This separates out data collection from the vendors’ platform of data processing and visualisation, making the data collecting approach vendor agnostic.

Imagine being able to foresee future trends, anticipate customer behaviour, optimize your operations, and take actions that are not just reactive — they shape the future of the market. In the world of data-driven decision-making, we're able to do all that by paying attention to the information we analyze from predictive and prescriptive analytics. A large and growing field, data analytics is often broken into four categories — of which predictive and prescriptive are two!

Application Performance Monitoring (APM) is a technology approach that provides real-time information about how your software applications are performing. With a comprehensive view into application health and availability, APM can do things like: Both the importance and the usage of APM has grown in recent years. That’s because companies rely on increasingly complex applications to run their businesses. Here is what you need to know about Application Performance Monitoring.