How Hyperscalers Use Credits to Keep You Hooked!
The hyperscaler model is built on bait: generous cloud credits for years, especially if you're VC-backed. But there's a serious catch. In this clip, Canopy's James Marks talk about the expected consequence of taking those "free" credits. It's not just about attracting customers; it's about deepening reliance on proprietary platform-native tools. It’s the ultimate vendor lock-in strategy, making it costly and complicated to break away later.