Operations | Monitoring | ITSM | DevOps | Cloud

Epsilon, an OpsRamp customer and leader in outcome-based marketing, delivers marketing technology, solutions and services to name-brand clients such as Coach, Walgreens, Dunkin’ Donuts, and Dell/EMC. Acquired in 2019 by Publicis Groupe, Epsilon was recently ranked as a leader in its sector by Forrester. Success though, is a game with no end, and the company has been modernizing its legacy IT infrastructure in the last several years to remain competitive.

Like many industries, the pharmaceutical industry is undergoing a rapid transformation powered by technology. These technologies allow companies to improve business operations and empower the innovation needed to be competitive in today’s market. For pharmaceutical companies, time to market a new product can be costly and time-consuming. In this complex and regulated industry, it can take over a decade to bring a new therapy to market, while costs can total over $2 billion.

There’s no debating the value of digital transformation when it comes to optimal business performance, but for many IT leaders, some digital initiatives are pushed to the backburner due to other priorities. Over the last few months, COVID-19 has forced a number of those initiatives to the top of the list. From businesses transitioning to remote work, to schools closing, to travel plans being canceled, no one was fully prepared for what the world would face this year.