Taking the initiative. Prioritizing relationships. Doing the work nobody else wants to do. These are just some of the elements that contributed to Chris Yates’ rise from a developer to a DBA and, eventually, a Senior Vice President. As he explains to Steve Jones, “you are the CEO of your own brand.” Also in the episode: discover Chris’ thoughts on AI, the importance of community, and the one thing he’d now do differently if he were to start from scratch.